According to industry trends, mobile internet usage is excelling faster than desktop PCs. USA Today reported that 16% of shoppers will use their smart phones to do holiday shopping this year, and 39% of people ages 18 to 29 reported using their phones to do all of their online shopping. These are clear indications that smart phones and other mobile devices are changing the way the world is surfing the net, shop, and do business.
In 2011, mobile marketing will expand far beyond mobile messaging, now with 300K Apple’s applications available in iTunes and 200K in the Google’s Android market. Rentalo.com’s marketing goal for 2111 is to continue expanding its reach by investing in mobile technologies, focusing in the development of new user friendly applications to facilitate comparison shopping for lodging.
“Mobile gadgets provide easy access to the Internet. Similarly, Rentalo.com provides easy access to compare lodging options” says Alfredo Purrinos, “Rentalo’s strategy to penetrate the mobile industry is part of our commitment to the travel industry in making the vacation planning experience as pleasant as possible, to as many people as possible.”